As someone who is constantly on the lookout for unique pieces, the world wide web makes this an easier task to accomplish these days. Well aware that Europe is always years ahead of North America when it comes to fashion, I always find myself searching for good, European based online shopping sites. And to inform you of one of my favourites, bemymood is a site to check out!
bemymood is an Italian based company that offers a wide range of clothing, shoes, and accessories for both men and women. They are a supporter of many European designers: from more established, and internationally known brands such as Brunello Cucinelli and Dolce & Gabbana, to more local brands like M.I.T. and Aspesi. Their site is very user-friendly and being able to navigate through it in English makes it attractive to international buyers. A relatively new site, they are still at the growth stage of the product life cycle. They are always seeking for more brands to collaborate with and constantly adding unique features to differentiate from competition. Their most recent addition is their Personal Shopper feature. This feature requires a submission of answers to a few questions and when completed, generates a specific list of items that best suits a customer’s personal style. This is definitely a cool feature to try out, especially if you are in need of a second opinion!
I curated some of my favourite pieces from bemymood and it is without doubt that it will be difficult to choose on which one(s) I decide to purchase in the near future. I chose pieces that best express the lapetitegarconne style: a mix between feminine and masculine aesthetic. Essentials include well-structured trousers, cool sneakers and unique, stand-out pieces.
In collaboration with www.bemymood.com